Magna Forecast: Internet, Led By Mobile, To Pass TV Ad Sales.

Driven by mobile, social and video, the internet has surpassed television as the No. 1 category for ad spending. According to a new Magna Global forecast, digital media will represent 40% of total global ad spend this year, while television claims 36%. And within digital, mobile emerges as the dominant force, commanding 54% of all […]
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Radio Must Prep Strategically For Strong Back To School.

Summer may officially be a week away, but retailers are already looking ahead to fall and the back to school shopping season, which is expected to be strong. eMarketer sees back to school retail sales growing 4.6% to $857.2 billion this year, compared with 2016 levels. Back to school is big business for radio stations […]
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Honors For Jācapps, Jacobs’ Mobile Strategy Arm.

Corp! Magazine has name jācapps one of Michigan’s Economic Bright Spots of 2017. The mobile strategy and application development arm of Jacobs Media was honored June 8 at a ceremony held in Detroit and will be featured in the July/August 2017 print issue of the magazine. “jācapps is a Michigan success story,” COO Bob Kernen […]
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Steve Harvey Adds 100th Syndication Affiliate.

The Premiere Networks syndicated “The Steve Harvey Show” has reached a big milestone by signing up its 100th affiliate. The morning show, which features Harvey, Shirley Strawberry, J. Anthony Brown, Nephew Tommy, Carla Ferrell and Junior, was created in 2000 and joined the Premiere lineup in 2005. “The Steve Harvey Show” reportedly reaches seven million […]
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Radio Groups Enjoy Second Day Of Wall Street Winnings.

For a second consecutive day, radio stocks are enjoying something of a rally on Wall Street. After jumping 2.4% on Monday, Beasley Broadcast Group rose another 2.3% Tuesday to close at $10.95. Cumulus Media, which has been in a serious stock slide and has fallen out of compliance with NASDAQ’s minimum listing threshold, improved 3.6% […]
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Experts Generally See Upside In Sirius Buy Into Pandora.

There’s much industry speculation regarding what SiriusXM Radio’s investment in Pandora Media will mean for both companies. Exactly what will spring from last Thursday’s (June 8) move by the satellite radio operator to make a $480 million cash investment in the web pureplay will start to play out in the coming days, but the talk […]
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Radio Stocks Don’t Feel The Pain Of Media Tech Tumble.

On a day when the titans of tech lost ground on Wall Street, many traditional media companies, including radio, had a bit of a rally. After a stock selloff on Friday, tech companies continued to tumble Monday, including the so-called FANG stocks: Facebook, Amazon, Netflix and Google. Facebook dipped 1.2% to $148.44, Amazon fell 1.4% […]
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Pai In Big Sky Country Vows To ‘Go Big’ With FCC Changes.

In the big sky country of the Rockies, Federal Communications Commission chief Ajit Pia said he too is going big. Speaking to the Wyoming Association of Broadcasters over the weekend, Pai attributed the fast pace of change he’s bringing since being named chairman to where he sits. “I’m able to take a different approach to […]
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Apple Finally Delivers On Limited But Useful Podcast Data.

While the bulk of podcast listening—70%, by some estimates—occurs on the Apple podcasting app, up to now, Apple provided only the number of downloads and no additional numbers. But podcasters have finally received the word from Apple they’ve long been waiting for: The tech giant will dole out at least some hard data on podcast […]
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As Social Media Grows, So Must Methods To Reach All Demos.

For years social media has been very much the playground for Millennials and Generations X and Z. But as Baby Boomers have adapted to the various social platforms, radio stations that target the 25-54 money demo (and older) have had to adapt as well. The social media explosion can be traced back at least ten […]
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